Χτίζοντας μια αυτοκρατορία
Φιλ Νάιτ, 2016
Phil Knight looks back on the uncertain beginnings of Nike and the restless idea that set him moving.
Feels like hope, curiosity and unease. About ambition, identity and adventure.
A page from the book
When the finish line is yours to draw, what counts as progress?
Εδώ που τα λέμε, ελάχιστες ιδέες μπορούν να θεωρηθούν τόσο τρελές όσο η πιο αγαπημένη μου ασχολία, το τρέξιμο. Είναι δύσκολο. Είναι επώδυνο. Είναι επικίνδυνο. Οι ανταμοιβές είναι λίγες και καθόλου εγγυημένες. Όταν τρέχεις σ’ έναν οβάλ στίβο ή σ’ έναν άδειο δρόμο, δεν έχεις πραγματικό προορισμό. Ή τουλάχιστον δεν έχεις κανέναν προορισμό που θα μπορούσε να δικαιολογήσει πλήρως την προσπάθεια. Η ίδια η πράξη γίνεται ο προορισμός. Δεν είναι απλώς ότι δεν υπάρχει γραμμή τερματισμού. Είναι ότι τη γραμμή τερματισμού την ορίζεις εσύ. Όποιες απολαύσεις ή οφέλη αποκομίζεις από το τρέξιμο πρέπει να τα βρεις μέσα σου. Καθετί εξαρτάται από το πώς το διατυπώνεις, πώς το πουλάς στον εαυτό σου. Φιλ Νάιτ.Before founding Nike, Knight ran middle-distance at the University of Oregon under coach Bill Bowerman, who later became his business partner.
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- What is Χτίζοντας μια αυτοκρατορία like?
- Feels like hope, curiosity and unease. About ambition, identity and adventure.
- What should I read after Χτίζοντας μια αυτοκρατορία?
- If you liked Χτίζοντας μια αυτοκρατορία, try The 7 Habits of Highly Effective People (Stephen R. Covey), Outliers (Malcolm Gladwell) and Manifest (Ρόξι Ναφούσι).
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